SYMPACT: Tools for assessing the systemic impact of technology deployments on energy use and climate emissions (EP/H033610/1) (TEDDI call Part 1)

cf29f884-6746-4c98-818c-aae0174b49d1

Closed

EPSRC
EPSRC
EPSRC
EPSRC
EPSRC

£1,662,740

Dec. 1, 2010

Nov. 30, 2012

There is a general need to carry analysis of the possible broader, systemic impacts of technological transformations on energy and climate emissions of society, and to support policy developers, business strategists and technologists in considering this in their decision making. This need is particularly acute in the case of information technology, where the impact of the changes in behaviour and organisation which are enabled by new technologies is often far greater than the direct impact of the IT solutions deployed.One example currently in transformation is the news publishing and media industry. Over the next decade, a number of digital technologies will mature which will change the industry: high-speed digital printing, e-readers, personalisation technologies, mobile phone readable 2-D barcodes, etc. How the industry exploits these, and the resulting change in the overall system, could have a substantial (but not a-priori predictable) impact on the energy use and carbon footprint of the overall industry.Our research aims to develop methods and tools that would enable collaborative model building to take place at scale to enable shared learning to take place over large sets of stakeholders, and to trial this with a user community associated with the technological transformation of the news publishing industry. The following will be required:- Develop a toolset to allow less systems-aware stakeholders to either develop their own systems model, or explore their understanding of a given model, of the energy use and climate emissions impact of a specific technology intervention. The approach would require an appropriate graphical user interface that enables wide inclusivity.- Develop functionality which allows a community of stakeholders to explore the assumptions behind the models, critique them, and look at the impact of altering the assumptions in some way.- Work with a group of stakeholders to use prototypes of the toolset to develop initial systems models of the news publishing stakeholder system, how technology might transform it in the next 10 years, and the potential energy and climate implications of this. Gather feedback on appropriate design and functionality of the system iteratively. This will be done in collaboration with the Guardian Media Group.Allowing stakeholders in the industry to explore the possible broad impacts of different decisions as this technology transformation unfolds would increase the chance that a lower energy path is taken, and reduce the exposure of the industry to energy and carbon prices.

Potential Impact:
Beneficiaries of the Research - The Guardian News and Media Ltd will benefit by having a deep and detailed understanding of the potential energy and climate impacts of the future business models they consider, and so will be able to integrate considerations around these into the strategic decisions they take. - The news media industry will benefit by having access to summary results of the work, and also interactive models which they can explore using their own data and assumptions. - The IT and Digital Print industry will benefit by having access to summary results of this work, which will give them a deeper understanding of the potential impacts of their technologies, and hence allow them to consider these factors in their research, product development and marketing. - The Business Strategy community (strategists within businesses, and also consultants in this space) will benefit from having access to a tool which allows them to create models and explore the impact of strategic decisions on energy use and climate impact. [For this benefit to be tangible, further work beyond SYMPACT will be required to generalise beyond the news media sector.] - Interested members of the general public will benefit from having interactive access to the models generated. This will increase understanding of the media transformation which is taking place, it's sustainability implications, and more generally systems thinking and its relevance to sustainability. - The RA and other members of the team will benefit from training in cross-disciplinary research combining systems science, computer science and sustainability analysis. They will also benefit from training in the use of agile software development methodologies in the context of a research environment. The impact plan document provides proposed approaches to ensure that the various beneficiaries are engaged and involved appropriately.